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HOW TO WRITE EFFECTIVE
PRESS RELEASES
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Effective Press Releases
HOW TO WRITE EFFECTIVE
PRESS RELEASES
 
FS Computing series continues exploring the Internet
Technical Feedback for students, web professionals and also just surfers so as to
highlight on the Net related activities and understand the basics of Internet, making
easier Website navigating and surfing.
Many a times ‘Big
shot’ companies need an exposure but stay cool, expecting the press to make their
coverages. Sometimes the Press releases are sent but hardly noted by the Press too! Online
Press releases is a different perspective altogether. Press releases are a great way to
let the world know what's going on with you, your company or your organization. Whether
you're promoting a new technology that may be of wide interest to the world or a local
event that's important to your community! A well-written press release can help you drive
traffic to your site. If it works in affiliation, advertisement or strategic alliance, the
stat counter too shows positive upward flow of exposure on the web. This is a sure fire
way to generate traffic and be the pick of the web.
Get started with Freesouls Press releases cool tips to shoot the charts:
Get to the point
The main reason for
writing the release should be clearly stated in the first paragraph and/or the title.
Focus on the basics: who, what, when, where, why and how.
Act clever
Starting with a catchy,
cute, or memorable phrase or title is a grand way to get attention.
Length of Content
Keep it under one page -
about 350 words. In fact, the shorter, the better. Don't waste people's time with flashy
prose and lengthy build-ups, or you'll lose your audience. If you have a lot ofinformation
that needs to get out, make a Web page and paste the URL into the press release.
Don’t send the attachments. Explaining
too much in a small space will reduce your effectiveness and attaching contents may not be
opened.
Don't forget the
contact info!
This is a frequent
mistake of first-timers. The press needs to know how to reach you in every way possible,
so be certain to include your name, address, telephone number, email address, and URLs
with everything you distribute.
Learn the correct
style and tone
If you're not familiar
with writing press releases, visit www.PRNewswire.com
or www.Businesswire.com and many
such sites to freak a while and get inspirations. |
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Relax,
keep cool & stay tuned if your Press release is not noticed! The Press print &
Online media is exhaustive and may not respond prompt but you are there on the list
somehow to be released. Or else, Just forget it. Keep the faith.
 
Protect Kids
on the Net
Freesouls &
Kidsfreesouls dedicate the Computing column to
MR. DEVANG MEHTA - IT Genius "President NASSCOM"
Our Computing Role Model
May God rest his soul in peace
May his inspirations help us strive for Excellence! |
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